b Sport Projects consult to the UCI, the governing body for cycling, with MD Steve Peterson, providing specialist technical advice on the organisation of international road cycling. This advice covers all aspects of road cycling organisation, including course design, risk management, traffic management, training and briefing material, project management, race convoy management, athlete services, workforce planning and sport and technical regulations. As the Technical Delegate for the Olympic Road Cycling, Steve lead on the technical delivery of both the Rio and Tokyo’s road cycling competition. Steve also provides special project support, acting as a Technical delegate and assessor for World Championship site visits and UCI calendar event assessments.
The Union Cycliste Internationale (UCI)
Herald Sun-Transurban Run for the Kids
Sport Projects were the event manager for the organisation of the Herald Sun-Transurban Run for the Kids for four years. This event has developed cult status as up to 30,000 people run and walk Melbourne’s CBD around Easter time each year and raise much needed funds for the Good Friday Appeal, benefiting the Royal Children’s’ Hospital. Our responsibility extends across all aspects of the project including runner services, event design and development, course management, traffic management, sponsor activations, supplier procurement, event control and communication, emergency management, volunteer recruitment and management. A core team was assembled to manage the planning phase and then 45 skilled event managers and coordinators were deployed across the event. With our assistance the event has run smoothly, with feedback from participants and key stakeholders overwhelmingly positive.
Cadel Evans Great Ocean Road Race
In 2017 Sport Projects were appointed event management supplier for the Cadel Evans Great Ocean Road Race. This was an incredible opportunity – a large scale, high-profile public road event requiring some complex logistical planning and careful stakeholder management – right in our sweet spot.
Running across four days this event is a ‘festival of cycling’ encompassing one day of cycling in Melbourne and three days in Geelong. As an internationally recognised cycling event featuring a UCI World Tour men’s race and UCI 1.1 women’s race it attracts some of the best cycling talent in the world. In addition to the elite racing there is also a ‘People’s Ride’ drawing up to 4,000 amateur cyclists, across a wide range of ages and abilities and a Family Ride.
In our time as organiser we have delivered an excellent spectator and participant experience. From the Belgian kermesse style racing on the iconic Formula One circuit at Albert Park, two days of action-packed ‘classics’ racing across the Geelong and Surf Coast regions through to the People’s Ride, this event saw all cyclists, novice to elite, sharing the roads in a celebration of cycling.
JP mORGAN cORPORATE CHALLENGE: sYDNEY
The JP Morgan Corporate Challenge is a unique event, a one of a kind road race series running in thirteen cities across seven countries and five continents. In Sydney the 5.6 km course runs through the beautiful Centennial Park and attracts over 9000 participants.
The JP Morgan Corporate Challenge focuses on promoting corporate teamwork, camaraderie and a sense of community. That’s why participation takes place as part of a company team. Participating companies use the event as a platform to promote health and fitness in the workplace, foster goodwill and camaraderie among their employees, and show their commitment to the community and best environmental practices.
The Sydney leg of the Corporate Challenge has been running for eighteen years. And in the last nine years the event has consistently grown in popularity with last year’s event attracting the city’s highest number of participants yet with 9,256 runners and walkers.
The Corporate Challenge strives to make a difference through a donation to a not-for-profit organisation in each host city, and in Sydney the beneficiary is the Indigenous Marathon Foundation.
Sport Projects are proud to be the Local Race Organiser of the only Australian leg of the this very successful event, and we look forward to putting our own SP spin on this enormously successful event.
RACE THE TRAIN: THE GOLDFIELDS STEAM TRAIN CHALLENGE
Pitting rider against the rails Race the Train is a unique event that highlights the history of the Goldfields region.
This 19km course running from Castlemaine to Maldon, balances challenge with charm as riders negotiate rugged trails within sight of their competition…a historic steam locomotive on the Victorian Goldfields Railway!
This is an inclusive event encouraging participation by people of all ages and abilities. The event aims to:
- Showcase the Victorian Goldfields Railway
- Introduce cyclists to the off-road connectivity between Castlemaine and Maldon
- Encourage cycle tourism to the Central Victorian Goldfields
- Provide a participation event for cyclists of all abilities
- Promote sustainable transport modes
- Boast a point of difference (challenge of beating the train)
TISSOT-UCI TRACK CYCLING WORLD CUP: brisbane
Cycling Australia appointed us as the organiser for the Brisbane round of the UCI Track Cycling World Cup. We were so pleased to be part of an event that saw the best of track cycling battle it out for gold and valuable qualifying points ahead of the Tokyo 2020 Olympic Games.
The Tissot Track World Cup was the first major UCI world track cycling event hosted by Australia since the UCI Tissot Track Cycling World Championships in Melbourne in 2012.
Six Day Series
The Six Day Series is track cycling with a twist. It has been electrifying crowds throughout Europe and now it is Australia’s turn. In 2019 Melbourne and Brisbane will host ‘Six-Day’ events and Sport Projects will manage them both, working closely with Madison Sports Group, based in London. We were excited to be involved in such an innovative, fun and hugely popular event, that will contribute so much to the event landscape and the Melbourne and Brisbane cycling communities.
The lights get turned down and the music turned up, as Six Day Cycling combines the very best in track cycling with an incredible party atmosphere.